European Luxury Brand: Toronto, Montreal, Vancouver 6-Boutique Multi-City Rollout
Coordinated 6-boutique multi-city build-out for a European luxury brand across Toronto, Montreal, and Vancouver including landlord negotiation, store design adaptation, and bilingual staff hiring.
Growth in Conversions
European luxury house entering Canada needed coordinated 6-boutique opening across three major cities with cultural and bilingual market adaptation, plus union-compliant build-out and Quebec language law compliance in Montreal.
Content Optimization
MOART led site selection negotiating with Cadillac Fairview and Ivanhoe Cambridge, adapted store design templates to Canadian building code and Quebec linguistic requirements, hired 84 retail staff including bilingual Montreal team, and ran a 6-week pre-opening training program.
Organic Traffic
1682%
Dramatic Increase
Project Overview
European luxury house entering Canada needed coordinated 6-boutique opening across three major cities with cultural and bilingual market adaptation, plus union-compliant build-out and Quebec language law compliance in Montreal.
Execution
MOART led site selection negotiating with Cadillac Fairview and Ivanhoe Cambridge, adapted store design templates to Canadian building code and Quebec linguistic requirements, hired 84 retail staff including bilingual Montreal team, and ran a 6-week pre-opening training program.
Project Results
Conclusion
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