How Jupiter Used Design-Led Cat Newness to Win a Petco Exclusive
Jupiter used petco-exclusive cat lifestyle collection launch to reach Petco locations nationwide + Petco.com. Petco launched the brand as part of a new-wave exclusive collection strategy aimed at bringing design-led newness to the cat set.
Growth in Conversions
Petco
Content Optimization
P2
Organic Traffic
1682%
Dramatic Increase
Project Overview
Execution
Project Results
Conclusion
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