Premium Pet Food Brand: Pet Valu Canada Specialty Pet Launch
Pet Valu Canada specialty pet channel launch with veterinary endorsement program and in-store demo activation for a premium pet food brand.
Growth in Conversions
Premium pet brand needed credibility in specialty pet channel and proof of repeat-purchase velocity to earn permanent placement.
Content Optimization
MOART secured veterinary endorsement, built in-store demo activation calendar, and tracked store-level reorder data through Pet Valu's vendor portal.
Organic Traffic
1682%
Dramatic Increase
Project Overview
Premium pet brand needed credibility in specialty pet channel and proof of repeat-purchase velocity to earn permanent placement.
Execution
MOART secured veterinary endorsement, built in-store demo activation calendar, and tracked store-level reorder data through Pet Valu's vendor portal.
Project Results
Conclusion
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Marketing, creative, and product knowledge functions continue to be of primary importance to our organization as we strive to meet the increasing demands and challenges of the Industry.
